Low Prices and Drug Shortages

posted in: Economy, Pricing, Sales, Strategy | 0

“Essentially all of the drug shortages that occur in the U.S. arise in the generics market, where profitability is fairly low,” Greg Conko, of the Competitive Enterprise Institute in Washington, said by email in response to a request for comment … Continued

Scarce Customers – Part III

In the previous two segments we learned how why industry overcapacity, a dying industry and a perception that our competitors’ offerings are superior cause us to believe that customers are a more scarce resource than they really are.  Today we’re … Continued

Scarce Customers – Part II

Last week we discussed how to grow your revenues, profits and customer bases when facing the challenges of industry overcapacity or a dying industry.  Both situations leave sellers believing that customers are scarce. Another reason for this belief is that … Continued

Is Expansion on Your Horizon?

Should it be? I was listening to a company’s CEO/founder relate her company’s rise to success, warts and all, when she stated that when they hit $3 million in revenue they had to buy additional equipment to handle the demand.  … Continued