Are Walmart’s steak ads early signs of a rebranding? I’ve been a long-time critic of Walmart’s low-price strategy so it’s only fair that I recognize them for what they’re doing well if they are, indeed, rebranding. Here are some takeaways … Continued
An article by Ely Portillo in the CharlotteObserver.com indicates that Lowe’s is the latest company to try everyday low prices. This comes on the heels of ‘failed’ attempts by Macy’s a few years back and, more recently, JCPenney’s. The obvious … Continued
Some days, despite your best intentions, you fumble the ball. Such was the case at the Retail Customer Experience Executive Summit when I was asked “Who [among retailers] does a good job of pricing?” My response was “most companies.” What … Continued
During my presentation at the Retail Customer Experience Executive Summit a question was asked that sums up everything that’s wrong with retail today. Care to guess what that question was?
In his August 8, 2012 New York Post article, Macy’s profit climbs 16%, James Covert states “[Macy’s] Profit rose 16% as the New York-based retailer continued to lure away shoppers confused by Penney’s new pricing strategy under CEO Ron Johnson.” … Continued