Strategic Pricing eBook Series

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The Strategic Pricing eBook Series includes instructions on how to create a:

  • Brand Promise
  • Psychographic Profile
  • Positioning Statement
  • Sales Scripts
  • Bundling/Pricing Options

When any of these 5 elements are missing or not congruent, you confuse customers. When customers are confused, they always revert to price. With this eBook series, you’ll create the congruency you need to command higher prices regardless of what your competitors or the economy are doing.

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