Walmart: A Victim of Its Strategy
Tuesday, April 27th, 2010Walmart has reverted to lowering prices.
Is that an effective strategy?
Walmart’s recent price cuts indicate that its attempts to change its business model aren’t faring well. (more…)
Archive for April, 2010
Educating the Buyer
Tuesday, April 13th, 2010If you want leverage in a sales call…
…quit selling and start assessing.
Salespeople often relinquish the decision making process to the buyer in a sales situation. (more…)
Setting Prices
Tuesday, April 6th, 2010How do you decide what price to charge?
How well is that working?
As I sat down to write this piece the lyrics of an old Johnny Lee song, Lookin’ for Love, came to mind. (more…)
